Assortment Optimization
Supercharge your merchants' sales velocities by optimizing assortments with visibility across the street. Provide assortment guidance using information the retailer does not have today. Be the category captain and on the cutting edge of category and product management.
Key Capabilities
Find & Compare Assortment
Find & compare your assortment with the relevant competing products in your category
Track Product Launches
Stay up to date with competitors' product launches and analyze their impact on your bottom line
Quantify Distribution Value
Quantify the value of expanding the distribution of your products at the retailer, brand, attribute and item level
Normalized Performance Metrics
Use normalized performance metrics to make quick and accurate comparisons across relevant items in your category
Available Dashboards
Assortment Summary
Win incremental stores by proving your SKUs are more efficient than your competitors'. Learn from the top and bottom-performing SKUs to make assortment recommendations with the entire category in mind.
Attribute Trends
Find out what pros and DIY consumers really value in products. Discover assortment gaps for your retail partners and help close them with innovative assortment solutions.
Assortment Gaps
Quantify the value of expanding your product placement to new stores and confidently make your case for adding your product to a given retailers' assortment and geographic region.
New and Discontinued SKUs
Understand what is driving growth when new SKUs enter, and old SKUs leave your category. Track when and where new SKUs are entering the market and quickly respond with targeted promotions for competitive items. Evaluate the performance of a new SKUs feature set to inform your own product development strategy.
SKU Comparison
Replace competitive SKUs with your better-performing SKUs by showing the merchant that you perform better than the benchmark average.
SKU Rationalization
Replace competitive SKUs with your better-performing ones by showing the merchant that you perform better than a competitive like-for-like SKU. Alternatively, replace your bottom-performing SKUs with items that have a stronger market position to drive category velocity.